Curriculum

14 Chapters · 14 Lessons

  1. 1

    Book Preview

    1. Mastering SEO Strategies for the Modern Web Free preview
  2. 2

    Introduction

    1. (Included in full purchase)

      Introduction

  3. 3

    Chapter 1 : Introduction to SEO

    1. (Included in full purchase)

      Introduction to SEO

  4. 4

    Chapter 2 : Indexation

    1. (Included in full purchase)

      Indexation

  5. 5

    Chapter 3 : Keyword Research

    1. (Included in full purchase)

      Keyword Research

  6. 6

    Chapter 4 : Copywriting for SEO

    1. (Included in full purchase)

      Copywriting for SEO

  7. 7

    Chapter 5 : Links

    1. (Included in full purchase)

      Links

  8. 8

    Chapter 6 : Local SEO

    1. (Included in full purchase)

      Local SEO

  9. 9

    Chapter 7 : Business Strategy and SEO

    1. (Included in full purchase)

      Business Strategy and SEO

  10. 10

    Chapter 8 : Content Strategy and SEO

    1. (Included in full purchase)

      Content Strategy and SEO

  11. 11

    Chapter 9 : Technical SEO Strategy

    1. (Included in full purchase)

      Technical SEO Strategy

  12. 12

    Chapter 10 : SEO Trends

    1. (Included in full purchase)

      SEO Trends

  13. 13

    Chapter 11 : SEO Reporting

    1. (Included in full purchase)

      SEO Reporting

  14. 14

    INDEX

    1. (Included in full purchase)

      INDEX

About the course

In today’s digital world, mastering Search Engine Optimization (SEO) is essential to stand out and thrive online. Mastering SEO Strategies for the Modern Web is your ultimate guide to transforming your website into a search engine powerhouse, driving traffic, and significantly boosting your visibility. You’ll begin by understanding the core principles of SEO in the Introduction to SEO, learning why it’s vital for your online success. Dive into Indexation and Keyword Research to uncover how search engines find and rank your content, and discover the best tools to choose the right keywords that will work for you. You will master Copywriting for SEO to create content that engages both your audience and search engines. You will leverage the power of Links to boost your site's authority and use Local SEO to effectively reach customers in your area. You will align your SEO efforts with your business goals in Business Strategy and SEO, and craft a successful plan in Content Strategy and SEO. You will optimize your website's performance with Technical SEO, stay ahead with the latest SEO Trends, and measure your progress through SEO Reporting. Whether you’re just starting out or looking to refine your skills, Mastering SEO Strategies for the Modern Web will provide you with the essential knowledge and actionable tools to dominate search rankings and accelerate your business growth.

About the Author

Michael Van Den Reym is an SEO expert with a data-driven approach and a passion for helping businesses grow their online presence. His journey with the internet began in 2001 when he started building websites, sparking a lasting love for all things digital. This passion led him to pursue a master’s degree in applied economics, specializing in marketing and ICT. During his studies, he created an online survey platform, with over 200000 users, mainly driven by SEO traffic. In 2008, he entered the professional world as an SEO specialist, marking the beginning of a career dedicated to digital marketing and analytics. Michael worked as a domain lead in SEO and innovation at iO, the largest digital agency in Belgium.